Explurger, a gamified travel-focused social media platform, has soared to new heights with a $4.5 million Series-A funding round led by Affle (India) Limited. This investment, valuing Explurger at approximately $40 million, underscores the platform’s immense potential and growing appeal among global investors.
Launched in 2021, Explurger has already attracted over 8.5 million users across 75+ countries, carving a unique niche in the social media landscape. Recognizing its innovative approach, Google listed Explurger among the “10 Most Innovative Apps Making Mark in India and Beyond.” The platform differentiates itself through an AI-powered social media format, featuring functionalities like Automatic Travelogue, Rewards, and Bucket Lists specifically tailored to the needs of travelers and explorers.
This investment comes at an opportune moment, as the travel and tourism industry rebounds with vigor. The World Travel & Tourism Council (WTTC) projects the industry’s contribution to global GDP to reach 8.4% in 2023, while in India, it’s expected to contribute 5.4% with an estimated 124% increase in the next decade. Explurger’s timely focus on travel positions it to capitalize on this burgeoning market.
Jitin Bhatia, Founder & CEO of Explurger said, “We’re thrilled to welcome Affle on our cap table as part of Series-A funding round. Affle is already a leading name known for their tech innovations and R&D, and with them as an investor, it validates our vision to build a social media platform of the future that goes beyond likes and shares, and truly builds a global connected community using the advancements of AI. We look forward to the next phase of our growth story and are grateful for the confidence shown in us by the team at Affle.”
Explurger’s unique blend of social media and gamified travel experiences positions it to not only capture the growing travel enthusiast community but also redefine the way people connect and share their travel stories. With Affle’s backing and Bhatia’s leadership, Explurger is poised to take its journey to exciting new destinations.
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