Matrix, a well-known enterprise in the global Telecom and Security sectors, stands on a three-decade history. It serves businesses of varying scales, delivering comprehensive options encompassing Telecom, Video Surveillance, Access Control, and Time-Attendance, addressing their diverse communication and security needs.
Matrix’s primary focus revolves around delivering technology-enriched solutions that prioritize customer satisfaction as the foremost objective. This objective is accomplished through the creation of cutting-edge products stemming from internal research and design efforts. With a significant dedication of 40% of its workforce to research and development endeavors, Matrix proudly presents an extensive array of over 60 exceptionally advanced products spanning four distinct domains. Leveraging a global network of more than 3500 partners, and serving a user base exceeding 1 million worldwide, Matrix is exclusively committed to sales through its expansive channel partner network.
Placing intensive research as a primary focus, Matrix creates groundbreaking solutions suited for the enterprise level on a global scale. To unveil these cutting-edge telecom and security advancements, Matrix organizes its innovation event – MATRIX PARTNER CONNECT 2023, where partners and system integrators convene to delve into potential business prospects.
In close collaboration with its channel associate – CRM Audio Video Pvt. Ltd., Matrix launched the latest edition of MATRIX PARTNER CONNECT in Kolkata. Notably, with well-established connectivity and infrastructure, Kolkata stands as a location rich in opportunities for expanding Matrix’s business and system integrator network. The event took place at the Park Prime Hotel in Kolkata.
During this edition of Partner Connect, Matrix presented its complete range of IP Video Surveillance solutions. These encompassed enterprise-grade NVRs based on servers, Cameras with UL certification, the Matrix VMS, and more. Matrix took into account various customer challenges such as optimizing bandwidth usage, managing storage costs, overseeing multi-site offices, and enhancing reactive security measures, thus addressing the diverse needs of organizations. On show were a variety of Cameras including Turret, Dome, Bullet, and PTZ Cameras, with resolutions ranging from 2MP to 8MP. These Cameras carried the assurance of UL and NEMA Certification, ensuring safety and environmental resilience. Furthermore, Matrix exhibited its NVRs designed for server-based enterprise use. These NVRs arrived with pre-installed Video Management Software, offering support for redundancy and the convenience of hot-swappable hard disks, accommodating storage capacities of up to 144 TB. This comprehensive setup effectively met a wide array of security concerns.
Within the realm of Access Control and Time-Attendance, Matrix distinguishes itself as the exclusive OEM, crafting internal architectural components including panels, door controllers, readers, and software. Also featured was the COSEC ARGO FACE by Matrix, an intelligent door controller incorporating swift face recognition technology. Equipped with sophisticated attributes like Adaptive Face Recognition, Face Liveness Detection, and Mask Compulsion to tackle security and health-related issues, the device’s deep learning algorithm facilitates identification in under 0.5 seconds, accommodating up to 50,000 users, thereby ensuring robust security measures for organizations.
One of the notable attractions at the exhibition was the Matrix COSEC PANEL200P, a flexible Site Controller that oversees a maximum of 255 COSEC door controllers and caters to 25,000 users. In its network architecture mode, it functions as a bridge, connecting door controllers to servers. Conversely, in standalone architecture mode, it independently serves as the central hub for controllers. Furthermore, Matrix showcased its comprehensive collection of Door Controllers and Readers during the event.
As a significant contender in the Telecom sector, Matrix presented its array of Telecom products, featuring Media Gateways such as SIMADO GFX11 4G and SETU VFX404. Notable attention was drawn to our IP-PBXs – ETERNITY NENXIP50, and our Hybrid IP-PBXs – ETERNITY GENX, which captured interest. Moreover, the exhibit showcased our pure-IP SPARK200 and top-tier business IP phones, thus broadening the assortment of products showcased during the event.
In conjunction with its telecom products, Matrix showcased a wide range of solutions customized for different industries during the event. These solutions encompassed Office-in-a-box, hospitality-focused solutions, software-based open server PBX, and the integration capability with third-party open SIP phones. It’s worth noting that within the realm of Telecommunications, Matrix holds the exclusive position of being the sole OEM providing a comprehensive lineup of business communication products and solutions.
Ganesh Jivani, the CEO & MD, mentioned, “During Matrix Partner Connect 2023, our aim was to further establish ourselves in the Kolkata market by establishing connections with system integrators and prominent business partners. This event provided us with the opportunity to gain insights into the prevailing market demands. This understanding will aid us in tailoring our telecom and security solutions to align precisely with these needs.”
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