Order for Health (O4H), a Bangalore-based conscious food brand, has successfully raised INR 1 crore in a Seed Series Round led by Inflection Point Ventures. This funding will support O4H’s strategic growth plans, including scaling production, increasing market presence, optimizing operations, and expanding its retail footprint with new store openings.
O4H: A Pioneer in Nutritious, Sustainable Eating
Catering to the increasing demand for health-conscious dining, O4H offers a diverse menu featuring salads, wraps, bowls, healthy burgers, Mediterranean dishes, Pan-Asian meals, and beverages. The brand’s focus on fresh, premium ingredients and its commitment to sustainability have earned it a loyal customer base of over 100,000 individuals and a 4.5-star rating on platforms like Swiggy and Zomato.
With meals designed to deliver 40–60% of daily protein and 35–50% of fiber intake, O4H provides a balanced, nutritious alternative to traditional fast food. Its offerings are free of preservatives, artificial colors, and flavors, ensuring customers enjoy wholesome, guilt-free meals.
A Strong Leadership Backbone
The company is spearheaded by a dynamic team of co-founders—Pravin, Naveen, Himanshu, and Aritra—who bring together over 60 years of combined experience across consumer products and e-commerce. With prestigious academic credentials from NIT, IIM, ISB, and Symbiosis, the team excels in market strategy, digital innovation, and operational efficiency, enabling O4H to stay ahead in the competitive healthy food sector.
The Founding Team believes, “At O4H our mission is to make healthy eating both accessible and enjoyable by offering fresh, nutritious meals that support overall well-being. Our menu features nutrient-rich options, all made from real, preservative-free ingredients. With a strong reputation among the lifetime customer the brand takes pride on its 4.5-star rating and over 30,000 positive reviews on Swiggy and Zomato, we have become one of Bangalore’s top health food destinations. Our Mediterranean and Pan-Asian-inspired offerings are designed to meet key nutritional needs, providing 40-60% of daily protein and 35-50% of fiber intake. We are committed to redefining food consumption by making healthy eating an easy, satisfying lifestyle choice.”
Market Potential and Vision
India’s healthy food market is set to reach USD 30 billion by 2026, driven by an increasing focus on wellness and nutrition. With the cloud kitchen sector projected to grow at a CAGR of 30% to USD 2 billion, and online healthy meal sales expected to expand at 40% CAGR, O4H is well-positioned to capitalize on this trend.
Vinay Bansal, Founder of Inflection Point Ventures, says, “Fast food is tasty but unhealthy, while healthy food may not be tempting and sometimes difficult to cook. By bringing the Best of taste, health and convenience, O4H is serving its customers not only a nutritious meal but a choice to be healthier”.
Operational Excellence and Revenue Growth
Operating through four cloud kitchens in Bangalore, O4H handles over 13,500 monthly orders, capturing over 30% of the city’s healthy food delivery market. The brand has already achieved annual revenue of ₹6 crore (approximately 0.7 million USD), demonstrating its ability to scale efficiently while maintaining high customer satisfaction.
Future Outlook
With the infusion of capital and a clear focus on innovation, O4H aims to lead India’s burgeoning healthy food industry. The brand’s scalable, asset-light model, combined with its emphasis on quality, sustainability, and customer-centricity, positions it as a frontrunner in redefining healthy food consumption in the country. As the demand for nutritious, convenient meals continues to rise, O4H is poised to become a national leader in the sector.
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