Domestic help service provider Bookmybai has raised INR 2 Crore in a Pre-Series A CCPS round, spearheaded by Inflection Point Ventures. The newly raised capital will be utilized to expand operations into new locations and add 50,000 more housemaids to its network, further enhancing its service efficiency and coverage.
A Tech-Enabled Solution for Domestic Help
Founded in 2016 and headquartered in Mumbai, Bookmybai connects families with reliable, permanent domestic help. With operations in cities like Mumbai, Pune, Thane, Bangalore, and Hyderabad, as well as international markets including the UK, U.S.A, Singapore, China, and Australia, the platform has positioned itself as a tech-enabled service leader. By leveraging advanced technology, Bookmybai simplifies the hiring process for families, providing a seamless, trustworthy experience when seeking long-term household staff.
Leadership and Vision Driving Growth
Anupam Singhal, Founder of Bookmybai and a B. Tech graduate from PES University, brings over 15 years of experience in HR-tech to the company. His expertise in technology-driven human resource solutions has been instrumental in the company’s growth. Under Singhal’s leadership, Bookmybai continues to expand its services and impact both in India and globally.
He said, “Bookmybai aspires to be the premier choice for those seeking domestic help. Our advanced geo-tagging technology guarantees that employers can find a suitable house help within a 1-kilometer radius of their residence. Furthermore, we are dedicated to empowering 200,000 families by offering them secure and dependable job opportunities in domestic work, thus contributing to their economic upliftment.”
A Growing Demand for Domestic Help Services
Vinay Bansal, Founder & CEO of Inflection Point Ventures – “With increasing demands of modern life, families often struggle to juggle their career with managing household responsibilities. By sending trustworthy house help, Bookmybai enables families to focus on other areas of the household. It aligns with IPV belief of supporting those who uplift others. By helping families create a more balanced home, Bookmybai not only allows them to relax and prioritize other areas but also provides steady employment for domestic workers. IPV sees a bright future for companies like Bookmybai that identify unique challenges and build business solutions to address them”.
A Competitive Edge in the Domestic Help Industry
One of Bookmybai’s standout features is its extensive database of over 200,000 registered housemaids. This vast network provides a significant competitive edge, allowing the company to offer families a wide selection of pre-screened, reliable candidates. The platform’s ability to match households with trustworthy domestic help has been a critical factor in its success and expansion.
Strategic Expansion into Major Urban Markets
As of September 2024, Bookmybai is scaling operations to meet the growing demand in key metropolitan areas, including Mumbai, Pune, and Bangalore. This expansion aims to strengthen the company’s market presence and deliver trusted, efficient domestic help services to a broader audience.
Commitment to Social Impact and Innovation
Bookmybai’s use of geo-tagging technology ensures that employers can find housemaids within a 1-kilometer radius of their residence, further enhancing service efficiency. “Our goal is to empower 200,000 families by providing secure and dependable job opportunities in domestic work,” says Anupam Singhal.
Recognized for its social impact, Bookmybai was named one of India’s top social impact startups in the 5 Silicon Valley Challenge (SVC) Fellows by AFI Forum 2019. Its international acclaim continued with a CSI Challenge 2 award in Japan by ARUN Seed, solidifying its role as a key player in the domestic help industry and a driver of social change.
A Rapidly Growing Industry
The domestic help industry in India is currently valued at $8 billion, with a robust compound annual growth rate (CAGR) of 20%. This expanding market presents significant opportunities for continued innovation and development, with Bookmybai poised to lead the way in providing solutions to meet the rising demand for trusted, long-term household staff.
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