Strengthening its dominance in the wearable segment, boAt, India’s No.1 wearables brand, has unveiled its latest innovation — the boAt Wave Fortune smartwatch that redefines convenience, connectivity, and style. Featuring Tap & Pay powered by Axis Bank, a 1.96” immersive HD display, DIY personalization, Bluetooth calling, and fitness-linked rewards, the Wave Fortune enters the market at a game-changing price of ₹2,999 (introductory offer: ₹2,699), making advanced smartwatch technology more accessible than ever.
Tap & Pay from the Wrist: NFC-Enabled Payments with Axis Bank
At the heart of Wave Fortune’s innovation is its boAt Pay functionality, powered by Tappy’s tokenization technology. In an exclusive first-phase collaboration with Axis Bank, users can securely tokenize their Axis Bank credit or debit cards (Mastercard/VISA) via the boAt Crest Pay app. Once activated, contactless payments of up to ₹5,000 can be made directly from the wrist — without entering a PIN. This functionality transforms the smartwatch into a powerful payment companion, allowing users to transact at any NFC-enabled POS terminal with a simple tap, while still earning their regular Axis Bank card rewards.
Immersive Display & Personalization at Its Best
The Wave Fortune features a 1.96” HD display with 240×282 resolution and 550 nits brightness, ensuring clear visibility even under harsh sunlight. Whether you’re tracking fitness or checking notifications, every detail shines with vibrance. A wake gesture adds instant accessibility, while the DIY Watch Face Studio allows users to design custom home screens using personal photos, art, or themed graphics.
Rewarding Fitness, Everyday Connectivity
boAt takes fitness tracking a step further by integrating boAt Coins, a rewards system that grants users redeemable coins for achieving fitness milestones. These coins can be exchanged for exclusive boAt offers, turning workouts into savings.
Complementing its health-first features is advanced Bluetooth calling. With an interactive dial pad, contact saving, and direct access to Crest Pay, users can take calls, manage contacts, and transact—all from the same sleek interface. Whether on a morning run or a business call, Wave Fortune is built for performance across scenarios.
Style Meets Smart Utility
Crafted for the modern, tech-savvy user, the Wave Fortune packs an incredible feature set into a stylish and functional design. It embodies boAt’s vision of creating lifestyle-centric wearables that blend technology, fashion, and everyday functionality. Its lightweight build, user-friendly interface, and all-in-one capability make it ideal for both urban professionals and fitness enthusiasts.
Price and Availability of boAt Wave Fortune smartwatch
The boAt Wave Fortune smartwatch will be available in Active Black on the boAt website at an introductory price of ₹2,699 (regular price ₹2,999). With its launch, boAt is not just offering a new gadget—it is ushering in a new era of on-the-go smart payments, personalized fitness tracking, and effortless connectivity, right from your wrist.
