boAt has once again raised the bar in the audio segment with the launch of the boAt Nirvana Ivy TWS. The latest from India’s top audio brand is priced at an affordable INR 2,999 only. The advanced features are designed to transform the way users experience sound. Nirvana Ivy boasts first-in-class 360° Spatial Audio with Dynamic Head Tracking. Additionally, the 50dB Hybrid Active Noise Cancellation (ANC) promises an immersive and lifelike audio experience.
Transformative Audio Experience with Nirvana Ivy TWS
The groundbreaking 360° Spatial Audio feature is developed in collaboration with Ceva, BES Technic, and ST Micro. This cutting-edge technology uses advanced algorithms to create a 360-degree sound environment, making audio feel as though it’s surrounding the listener. The Dynamic Head Tracking feature, powered by Ceva and ST Micro, further enhances the experience by adjusting sound direction based on real-time head movements. Whether you’re listening to music, watching a movie, or gaming, these features provide an unparalleled level of immersion.
Complementing this is the industry-leading 50dB Hybrid ANC, which effectively blocks out external noise, allowing users to fully immerse themselves in the audio. boAt’s Signature Sound, delivered through 11mm dynamic drivers, ensures rich, powerful sound that’s both clear and impactful.
Seamless Connectivity and Smart Features
The Nirvana Ivy TWS is designed to offer a perfect balance between work and play. With Multi-Point Connectivity, users can switch seamlessly between multiple devices, ensuring uninterrupted connectivity. The In-Ear Detection feature provides intelligent playback control, automatically pausing and resuming audio as the earbuds are removed or worn.
For a personalized listening experience, the boAt Nirvana Ivy includes Customizable Preset EQs and Personalized Audio. These are powered by Mimi Hearing Technologies, which tailors the sound to match the user’s unique hearing profile. Additionally, ENC powered by AI ensures crystal-clear voice calls by eliminating background noise, and Ambient Mode enhances user awareness by amplifying external sounds, allowing users to stay safe without removing the earbuds.
Performance Optimized for Gamers
Gamers on the move will appreciate the optimized performance of the Nirvana Ivy TWS. Gamers are going to fall in love with features like Google Fast Pair. The feature supports quick pairing, battery percentage indication, and easy location of the earbuds.
Power and Endurance
The Nirvana Ivy TWS offers an impressive 50-hour total playtime, ensuring that users stay connected without interruption. Each earbud provides up to 11 hours of playtime with ANC off and up to 7 hours with ANC on. The ASAP Charge feature delivers 240 minutes of playtime with just a 10-minute charge, making quick power-ups possible when needed. With or without ANC, Nirvana Ivy’s battery life guarantees a full day of uninterrupted entertainment.
What is the price of boAt Nirvana Ivy TWS?
boAt Nirvana Ivy is available in three premium colors; Gunmetal Black, Gunmetal White, and Quartz Cyan. The latest TWS is set to redefine the TWS segment, offering advanced features and premium quality at an accessible price point. You can purchase Nirvana Ivy on www.boat-lifestyle.com, Flipkart, Amazon, Reliance Digital, Croma, and Vijay Sales. The price of Ivy TWS starts from INR 2,999. The product will be available from September 4, 2024.
Commenting on the launch, Sameer Mehta, Co-founder and CEO of boAt, said, “At boAt, innovation is our driving force, and we’re proud to be ahead of the curve. With the launch of Nirvana Ivy TWS, we’re democratizing technology by delivering next-gen features like 360° Spatial Audio, Dynamic Head Tracking, and industry-leading ANC to everyone, at an unbeatable price. This is more than just a product—it’s a sound revolution, proving that the future of audio is here, and it’s accessible to all”.
The boAt Nirvana Ivy TWS is more than just another set of earbuds; it’s a game-changer in the audio wearables market, bringing cutting-edge technology to the masses.
Also read – Mastercard Collaborates with boAt to Introduce Tap and Pay Functionality on Wearable Devices
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