boAt has unveiled Chrome Ivory Smartwatch, a jewellery-inspired premium smartwatch designed specifically for women. The new wearable has been co-designed with GIVA, blending fashion aesthetics with advanced smartwatch functionality.
With this launch, boAt aims to position Chrome Ivory as more than a wearable device—transforming it into a statement accessory that complements personal style while offering everyday smart features and wellness tracking.
Jewellery-Inspired Design Meets Premium Build
The Chrome Ivory smartwatch features a refined metallic body with a high-gloss premium finish and a carefully contoured design intended to resemble elegant jewellery pieces. Designed for women who view wearables as part of their overall look, the smartwatch aims to transition seamlessly between professional settings, social events, and celebrations.
Adding to its exclusivity, the smartwatch also comes with a limited-edition pure 925 silver charm designed by GIVA, positioning it as a premium gifting option.
AMOLED Display with High Brightness
At the centre of the device is a 1.70-inch AMOLED display that offers vibrant visuals and a refined on-wrist presence. The smartwatch supports an Always-On Display and delivers up to 1000 nits of peak brightness, ensuring strong visibility even in outdoor conditions.
The large display enables users to access notifications, health insights, and watch faces clearly while maintaining a sleek, ultra-slim profile.
Wellness Tracking and Smart Features
Alongside design, Chrome Ivory focuses on health monitoring and everyday usability. The smartwatch includes continuous heart rate monitoring, SpO₂ measurement, sleep tracking, stress monitoring, and guided breathing exercises to support overall wellness.
It also features multiple sports modes and daily activity tracking for fitness enthusiasts. With Bluetooth calling functionality, customizable watch faces, and intuitive controls, the device combines lifestyle appeal with practical utility.
The smartwatch is rated IP68 for dust and water resistance, making it durable enough for everyday use across varied environments.
Price and Availability of Chrome Ivory Smartwatch
The boAt Chrome Ivory Premium Smartwatch is available in three colour options and four variants, including silicone and metallic strap options. The smartwatch starts at an introductory price of ₹4,499, while the limited-edition 925 silver charm variant co-designed with GIVA is priced at ₹5,999.
The device is now available across Amazon, Flipkart, the official boAt website, and select retail stores across India.
Also read – Chrome Iris Smartwatch Launched by boAt in India, ultra-slim wearable designed for women
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