boAt has expanded its lifestyle-tech portfolio with the launch of the new Slazer grooming range, marking the company’s entry into the personal grooming category. The new lineup includes the Slazer S100, Slazer K100+, and Slazer K100 Pro, designed to address beard, hair, nose, and body grooming requirements.
The launch follows boAt’s recent expansion into categories such as dashcams and projectors and further strengthens the company’s Make in India initiative. Built around the theme of “Transform with Every Trim,” the new grooming range combines portability, interchangeable attachments, and premium materials to support a variety of grooming styles and routines.
Slazer S100 Targets Everyday Grooming Needs
The Slazer S100 has been designed as an everyday grooming solution for users seeking simplicity and long-lasting performance. The trimmer offers up to 300 minutes of runtime and supports fast charging, with the company claiming that a five-minute charge can provide enough power for one grooming session.
The device features stainless steel blades, adjustable combs, washable attachments, Type-C charging, and a design aimed at reducing noise, vibration, and heating during use. The product is backed by a 24-month warranty.
Slazer K100+ Brings 6-in-1 Grooming Functionality
The Slazer K100+ is positioned as a multi-purpose grooming kit featuring a 6-in-1 setup. The device includes three interchangeable grooming blades and is designed to support beard, hair, nose, and body grooming.
The grooming kit offers up to 200 minutes of runtime and features ceramic blades housed within a premium aluminium body. Additional features include an IPX6 waterproof design suitable for shower use, a magnetic attachment system, adjustable combs, travel lock functionality, a battery display indicator, and Type-C charging.
Slazer K100 Pro Offers 15-in-1 Grooming Versatility
At the top of the lineup is the Slazer K100 Pro, which offers a 15-in-1 grooming setup with multiple attachments and accessories. Like the K100+, the flagship model supports beard, hair, nose, and body grooming while featuring ceramic blades and a premium aluminium construction.
The device includes up to 200 minutes of runtime, an IPX6 waterproof rating, adjustable combs, magnetic attachments, a battery display, travel lock functionality, and Type-C charging. Select variants also include a travel case.
Pricing and Availability of Slazer grooming range
The boAt Slazer S100 is priced at ₹799.
The boAt Slazer K100+ 6-in-1 grooming kit is available for ₹1,799.
The boAt Slazer K100 Pro 15-in-1 grooming kit is priced at ₹2,999 for the variant with a stand, while the version bundled with a travel kit is available for ₹3,299. All three products come with a 24-month warranty.
Leadership Quote
Commenting on the launch, Gaurav Nayyar, CEO, boAt, said, “Our entry into personal grooming with the Slazer Series marks another important milestone in boAt’s expansion strategy as we continue to build a broader lifestyle-tech ecosystem for Indian consumers. Having established leadership in audio and wearables, we recently expanded into mobility-focused tech with dashcams, followed by audio-visual categories such as projectors. With Slazer, we are now moving deeper into the personal ecosystem of our consumers, offering products that combine performance, design, and everyday relevance. As with our other categories, this launch reflects our commitment to creating thoughtfully designed, Make in India products for the needs and aspirations of Indian consumers.”
Also read – boAt Launches Chrome Ivory Smartwatch for Women Co-Designed with GIVA
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