BD Software Distribution Pvt. Ltd. (BD Soft), a leading value-added distributor (VAD) of cybersecurity solutions in India, has announced a significant expansion plan. The company aims to onboard 2,500 channel partners by the end of 2024, underscoring its commitment to strengthening its presence across India and empowering businesses with robust cybersecurity solutions.
Strategic Goals to Expand Reach Beyond Metro Cities
BD Soft’s expansion strategy focuses on several key goals. The company plans to extend its reach beyond metro cities (Tier-I and Tier-II) to establish a strong presence in smaller cities (Tier-III and IV). This initiative aims to cater to the growing demand for cybersecurity solutions across the entire nation. BD Soft will collaborate with diverse channel partners, including value-added resellers (VARs), managed service providers (MSPs), and system integrators (SIs), to address the unique cybersecurity needs of a wider range of industries.
Empowering Indian Enterprises with Global Security Standards
Through strategic partnerships with top global providers, BD Soft helps Indian enterprises achieve international-level security standards. By distributing cutting-edge solutions like AI-driven threat detection and advanced encryption via their channel partners, BD Soft enables businesses to address diverse security challenges effectively. The company regularly conducts innovation summits and tech boot camps to keep channel partners ahead of the curve and enhance their capabilities. Additionally, BD Soft offers comprehensive support services, including 24/7 technical assistance, marketing support, and several tech-enabled tools, empowering partners to deliver exceptional service and achieve high customer satisfaction and retention rates.
Meeting the Growing Demand for Cybersecurity Solutions
The increasing digitalization among Indian SMEs and start-ups has heightened the demand for cybersecurity solutions. According to the BTBharat Report, 60% of companies now prioritize cybersecurity and anti-fraud technologies in their strategic agendas. In response, BD Soft continues to expand its channel partner base to effectively meet the growing market needs.
“The cyber threat landscape is constantly evolving, demanding a proactive approach to data security. By expanding our network of channel partners, we can equip organizations across India with the necessary tools and expertise to combat cyberattacks and safeguard their critical data. We are confident that this expansion will not only benefit BD Soft but also empower our channel partners to thrive in the ever-growing cybersecurity market. By working together, we can create a more secure digital landscape for businesses across India,” said Mr. Zakir Hussain Rangwala, CEO of BD Soft.
BD Soft’s ambitious plan to onboard 2,500 channel partners by 2024 marks a significant step towards strengthening its presence across India. By empowering businesses with advanced cybersecurity solutions and expanding its reach to smaller cities, BD Soft is poised to make a substantial impact on the cybersecurity landscape in India.
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