In a significant move towards advancing AV over IP infrastructure, ATEN International has announced a strategic partnership with NETGEAR®, focusing initially on the Taiwanese market with plans for a global expansion. This collaboration, facilitated through NETBRIDGE Technology, aims to provide stable, high-performance solutions for applications like digital signage and audio-visual extensions in control rooms.
Advancing AV Technology Integration
As global leaders in AV technology solutions, ATEN and NETGEAR will leverage their expertise to streamline AV infrastructure. This collaboration promises to simplify wiring projects, reduce costs, enhance maintainability, and ensure higher product performance and stability. System integrators stand to benefit from a more efficient AV infrastructure, allowing for cost-effective implementation of AV over IP projects.
Key Advantages of the Collaboration
- Stable Product Performance and Scalability: The technical teams from both companies will work closely to ensure integrated product solutions are highly compatible, stable, and scalable, adapting to evolving customer needs.
- Localized Services: With a global service network, clients can benefit from local support and services, ensuring seamless execution and maintenance of projects.
- User-Friendly Management Tools: The integrated product solutions will offer intuitive Web GUI and APP management tools, simplifying the setup and management of AV over IP systems.
Featured Products
- ATEN HDMI AV over IP Extenders: Ideal for digital signage, these extenders transmit lossless 1080p/4K AV signals over standard GB network switches, supporting various functions such as signal extension, splitting, matrix switching, and video walls.
- ATEN KVM over IP Matrix System: Combining signal extenders and KE Matrix Manager software, this system allows flexibility in extending, controlling, monitoring, and accessing computers with different interfaces over a standalone network.
- NETGEAR AV Network Switches: Integrated with NETGEAR Engage™ switch control software, these switches simplify network settings for Pro AV technicians, ensuring seamless mixed AV transmission within the same network environment.
The Road Ahead
Nicholas Lin, Senior Vice President of ATEN said, “ATEN is extremely excited about our technical partnership with NETGEAR. This collaboration not only offers superior distributed AV solutions for our clients but also accelerates the application of IP-based technologies. Our integrated solutions offer unparalleled compatibility and stability, and with our joint global service networks, clients can enjoy local technical support from both ATEN and NETGEAR. We anticipate that this technical alliance will bring unexpected delights to our customers.”
Richard Jonker, Vice President of Commercial Business Development said, “NETGEAR AV is excited to strengthen the partnership with ATEN. With the broad portfolio of audio and video over IP products, ATEN benefits from NETGEAR’s network design knowledge. Both companies want to make AV-over-IP easy to deploy for their worldwide integrators.”
This technical collaboration aims to redefine standards in the AV domain, offering superior solutions and services. The partners plan to expand their collaboration globally, bringing innovations to meet the industry’s evolving technological needs and pushing the limitless possibilities of AV technology.
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