LG Electronics has set a new benchmark in TV technology by introducing the world’s first wireless transparent OLED TV, the LG SIGNATURE OLED T, at CES 2024. This cutting-edge television combines a transparent 4K OLED screen with LG’s wireless video and audio transmission technology, revolutionizing the screen experience in unprecedented ways. The OLED T represents a significant leap forward, offering users unparalleled freedom to curate their living spaces. Enhanced by LG’s OLED technology and powered by the α (Alpha) 11 AI processor, this transparent OLED TV has earned accolades, winning five CES 2024 Innovation Awards, including the prestigious Best of Innovation honor.
A Screen Experience Beyond Conventional Boundaries
The LG SIGNATURE OLED T, with its 77-inch screen size, breaks away from the conventional black screen, seamlessly blending with its surroundings. When turned off, the TV is practically invisible, contributing to a sense of openness in the living space. This unique feature liberates users from the age-old challenge of integrating a large black screen into their décor.
Endless Placement Possibilities with Transparent Freedom
The transparent OLED screen of the OLED T eliminates traditional placement constraints. Unlike conventional TVs, this TV can be positioned in the center of the room, serving as a room divider, or leaned against a window without obstructing the view outside. The included Zero Connect Box, utilizing LG’s advanced wireless transmission technology, allows users to place the TV anywhere, independent of the location of electrical outlets. With no visible cables between the Zero Connect Box and the OLED T, users can enjoy a clutter-free viewing environment.
Versatile Installation with Modular Design
The modular design of the LG OLED T offers diverse installation options, including stand-alone, against-the-wall, or wall-mount configurations. Users can further customize their TV setup by adding standing or floating shelves on either or both sides of the screen, catering to their unique preferences.
Dual Viewing Experiences: Transparent and Opaque
The OLED T introduces dual viewing experiences with its transparent and opaque modes. Acting as a transparent digital canvas, the Always-On-Display (AOD) feature allows users to showcase artwork, videos, or photos, creating a visually compelling effect that appears to float in the air. Alternatively, the T-Bar feature presents a helpful info-ticker along the lower part of the screen, displaying news alerts, weather updates, or song titles while maintaining a clear view of the space behind it.
Instant Transition to Vibrant Colors with Wireless Transparent OLED TV
With the click of a button, users can seamlessly transition from transparent mode to vibrant OLED viewing, leveraging the enhanced picture quality of LG OLED. The α (Alpha) 11 AI processor brings a 70% improvement in graphic performance and a 30% faster processing speed compared to its predecessor, ensuring a superior viewing experience.
The LG SIGNATURE OLED T marks a groundbreaking achievement in TV innovation, promising users a screen experience that defies traditional boundaries and opens up a world of possibilities in home entertainment.
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